Continuing the hologram tests in After Effects and how they look on the cereal boxes. Whilst blue is a common 'futuristic' colour, the redder version on the left still seems to work ok. I think this is due to the vibrance/ colour dodge nature of the edited footage. However, there should probably be a little more light source, or some sort of glow, emitting from this first box (the second shown in the film).
Initially, the holograms were to sit on top of the box (as shown in the blue right hand side box), whilst this works, it creates a little separation between it and the box. By masking the box and putting the hologram between the adverts (seen left), there seems to be a little more depth added. This is probably how the hologram will be added in the real footage.
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