The Hobbit and it's frames per second

So there's been a bit of a fuss over the frame rate of the upcoming film 'The Hobbit'. Peter Jackson has chosen to use high-resolution RED Epic cameras recording at a resolution of 2700 pixel at 48 frames per second for the film, as he claims 24 fps blurs, and this higher frame rate is clearer and works better in 3D.
However, after a viewing of 10 minutes the film's aesthetic has been criticised as looking 'too real', losing a cinematic feel and instead seeming like behind the scenes footage. Normally in cinema 24 frames per second is used (and in TV America: 29.97 fps, Europe: 25 fps), which seems to serve well in creating dramatic and epic looking content, so will 48 fps be a step forward or back?

The trailer doesn't illustrate the effect having 48 fps will have on the footage - as it is not being shown in the right format, therefore it'll probably be best to judge by seeing the film. It's hard to imagine that Jackson would purposefully do something to hurt the franchise that he treasures, but we'll have to see.

Either way, I'm super excited for the film and can't wait to see how it turns out - though if it's style doesn't receive a good reception then it'll be interesting whether they want to and/or are able to change it for the second half.

Reference Article: PCMAG